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VIDEO: For physicians, ‘the customer service experience starts at Google’

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ORLANDO — In this exclusive video from the World Congress of Gastroenterology at ACG 2017, Kenneth Brown, MD, of Digestive Health Associates of Texas in Plano, TX, discusses the importance of online reputation management for physicians.

Brown delivered a lecture on this topic during the during the 30th Annual Practice Management Course held before the scientific meeting.

“The customer service experience starts at Google, because patients are going to be making an opinion about you before they ever pick up the phone to actually call,” he said. “So one of the best things you can do is claim your pages,” on sites like Healthgrade and WebMD.

Brown is offering an e-book on claiming medical review pages. Text “ACG” to 972-449-1552 to obtain the instructions.

Reference: Brown K. 30th Annual Practice Management Course. Presented at: World Congress of Gastroenterology at American College of Gastroenterology Annual Scientific Meeting; Oct. 13-18, 2017; Orlando, FL.

Disclosures: Brown reports no relevant financial disclosures.