VIDEO: Increasing media attention helps improve recognition of alopecia areata

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Media attention, certainly in the last few years, has been increasing in terms of recognition of the impact and severity of alopecia areata and how it negatively impacts patients. And so I think that this attention is helping to turn the tides in terms of popular understanding and recognition that this is a very serious condition that deserves attention, treatment, and focus, and efforts to really help patients suffering from it get better.