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August 28, 2022
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VIDEO: Experts discuss social media, web presence for ophthalmic practices, part 10

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In this Healio Video Perspective, Cynthia A. Matossian, MD, FACS, and David Evans, PhD, MBA, discuss ways physicians can ensure their practice’s emails avoid spam filters.

“The only way to really do it is to reach out to the patient or prospective patient and ask them to remove the filter or to get a different personal email — a practice-based email as opposed to a Gmail or an AOL account,” Evans said.