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VIDEO: Mork discusses three-part process of using You-Tube to help grow private practices

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LAHAINA, Hawaii — Anthony R. Mork, MD, discussed the benefits of orthopedic surgeons using You-Tube to help their practices grow and to distinguish themselves on the internet. He said use of You-Tube is a three-part process: make a clear message; take time and effort to make a search engine optimization analysis of key words associated with the topic; and lastly, make a call to action.