September 17, 2022
3 min watch
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VIDEO: Experts discuss managing location in website search engine rankings
In this Healio Video Perspective, Cynthia A. Matossian, MD, FACS, and David Evans, PhD, MBA, discuss how physicians can enable website search engine rankings to reflect the specific area of a city they are located in.
“When you do pay-per-click, you can select the zip code you want to appear for,” Evans said. “So, not only could you pick Detroit, but you could pick the specific zip code in Detroit where you want your ad to appear.”
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Source:
Healio Interviews
Disclosures:
Evans reports being the founder and CEO of Ceatus Media Group. Matossian reports no relevant financial disclosures.
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