March 21, 2017
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BLOG: Video - Facebook advertising may be more precise than Google
The Facebook advertising platform is more powerful and direct in finding targeted, relevant customers, says Agustin L. Gonzalez, OD, FAAO. The platform helped him expand the customer base for his office, which is located in an office park and lacks street traffic, he says.
He illustrates an example of coffee drinkers to drive home each platforms’ strengths in finding an audience.