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August 01, 2022
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VIDEO: Monday marketing tips for ophthalmologists, part 8

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In the eighth part of a 12-part series, Peter J. Polack, MD, FACS, explains his first website conversion tactic.

According to Polack, the “must-haves” to increase conversion rates for any website include a text or call number that is easy to read, a call tracking number and a click to call feature for mobile versions.