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September 21, 2020
47 min listen
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The Value of Social Media in Medicine

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Don Dizon, MD, is an innovator in oncology and an expert in social media. In this episode, we discuss the importance of authenticity and how platforms like Tik Tok have helped him engage with patients.

  • Intro :04
  • About Dizon :17
  • The interview 1:29
  • How did you get to where you are from your beginnings? 1:39
  • How were you able to navigate around the ideology of sub-subspecializing and do all of this exciting and innovative stuff? 5:45
  • The importance of giving support to faculty members in trying new innovations 10:20
  • How has your social media life been viewed? How did you become this social media expert and have that be accepted, even lauded by the people you work with?12:09
  • How does your social media presence and content provide accessible information to patients while showing a human side? 18:35
  • How and why did you choose the platforms you engage on? 20:38
  • How do you come up with content for your TikTok videos? 23:11
  • What types of things have you done academically that have helped your career and the academic world? 27:55
  • What are some other pitfalls you’ve noticed with social media? 34:30
  • If people are interested in doing something off the beaten path … where can they go to get guidance and help? 40:41
  • Dizon’s one pearl 45:22
  • How to find Dizon 45:51

Don Dizon, MD, is a professor of medicine at Brown University and is a medical oncologist specializing in the care of women with breast or gynecologic cancers, survivorship, particularly as it pertains to sexual health for men and women with cancer, patient engagement and social media. He also serves as the director of men’s cancers and director of hematology/oncology clinics at Lifespan Cancer Institute in Rhode Island.

We’d love to hear from you! Send your comments/questions to Dr. Jain at oncologyoverdrive@healio.com. Dr. Dizon can be reached on Twitter, Instagram and TikTok at @drdonsdizon. Follow us on Twitter @HemOncToday @ShikhaJainMD

Sources/Disclosures

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Disclosures: Jain reports she is a paid freelance writer for Lippincott. Healio could not confirm Dizon's relevant financial disclosures at the time of publishing.