‘The Power of Healio’ wins MM+M silver award

Healio has won the silver award at the MM+M Awards for its entry, “The Power of Healio,” in the category of best health care professional media brand.

The MM+M Awards are held annually to recognize creativity and effectiveness in health care marketing and communications, according to a press release.

MM+M award jurors said that “Healio continues to stand out from competitors with ease of use and engaging contents,” according to the release.

“The Power of Healio” represents the company’s values to serve the informational needs of specialty health care providers through P.O.W.E.R.:

• Passionate about the audience we serve and everything we do.
• Observant by providing expert perspectives across over 20 specialties.
• Whole-hearted in our efforts to meet the ever-changing needs of health care providers.
• Empathetic in understanding the needs of our audience.
• Reliable as a trusted growing platform for 10 years.

Healio provides a mix of daily news, as well as CME and custom activities, podcasts, quiz-based programs and games, with the goal of cultivating personalized experiences and user engagement.

“We are so proud to be recognized once again as a leading information platform for health care professionals,” Healio’s Chief Content Officer Joan-Marie Stiglich, ELS, said in the release. “Every day we strive to deliver content that is both clinically relevant and practical for our audience.”

Reference:

The Power of Healio. https://www.youtube.com/watch?v=bL3-a9ht4BA. Accessed Oct. 11, 2022.