January 04, 2011
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Orthofix International to provide cold therapy products to NOVAPLUS members

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Orthofix International N.V. announced in a press release that its sports medicine division, Breg, has signed a contract with Novation to be the exclusive manufacturer of cold therapy products for NOVAPLUS, the private label brand of Novation.

"We are delighted to continue our business relationship of the past 5 years with Novation and provide the members they serve with our market-leading cold therapy products through the NOVAPLUS label," Alan Milinazzo, president and CEO of Orthofix, stated in the release.

According to a Novation official, under the terms of this agreement, the members served by the company will have access to the latest cold therapy technology, and receive preferred pricing on Breg cold therapy products.