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BLOG: Bridge of trust

ByAgustin L. Gonzalez, OD, FAAO, ABCMO

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"Your patients do not really know you. So in a short amount of time," Agustin L. Gonzalez, OD, FAAO, suggests, "you have to create a bridge of trust that will be helpful in you delivering the care that the patients expect."

He also says that social media can help establish trust.