March 05, 2015
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New Johnson & Johnson lenses enhance natural eye color
ATLANTA – Johnson & Johnson Vision Care launched 1-Day Acuvue Define contact lenses here at SECO.
The lenses are designed to enhance the natural color of the eye, a company representative told Primary Care Optometry News, by using a “limbal ring” to make the sclera look whiter and an “iris-inspired” design pattern.
Three available lens types range from subtle to more dramatic: natural sparkle, natural shimmer and natural shine.
Lenses are available to practitioners across the country this week in plano and +1 D to -9 D, in a daily disposable modality.
The lenses use the Acuvue Moist platform, and the pigment is embedded in the lens as opposed to the surface to optimize comfort, the company representative said. – by Nancy Hemphill, ELS, FAAO