December 18, 2022
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VIDEO: Experts discuss role of digital touchpoints in successful practices
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In this Healio Video Perspective, Cynthia A. Matossian, MD, FACS, and David Evans, PhD, MBA, discuss the significance of digital touchpoints for a practice.
According to Evans, data have shown that the average viewer will look at multiple online touchpoints, such as social media, reviews and websites, at least seven times on average before deciding on which ophthalmology practice is right for them.