This article is more than 5 years old. Information may no longer be current.

Prediabetes awareness campaign launches

Add topic to email alerts

Receive an email when new articles are posted on

Please provide your email address to receive an email when new articles are posted on .

Subscribe

Added to email alerts

You've successfully added to your alerts. You will receive an email when new content is published.

Click Here to Manage Email Alerts

You've successfully added to your alerts. You will receive an email when new content is published.

Click Here to Manage Email Alerts

Back to Healio

We were unable to process your request. Please try again later. If you continue to have this issue please contact customerservice@slackinc.com.

Back to Healio

The American Diabetes Association, CDC and American Medical Association have launched a new prediabetes risk assessment campaign developed by Ogilvy New York for the Ad Council, according to a press release from the groups.

The campaign encourages people to take a 1-minute prediabetes risk test to learn how they can reduce their risk of type 2 diabetes.

“The number of Americans estimated to be at risk for developing type 2 diabetes is staggering, William T. Cefalu, MD, chief scientific, medical snd mission officer of the ADA, said in the release. “By working together with these esteemed organizations, we hope to heighten awareness about prediabetes and help more Americans learn their risk so they can make the lifestyle changes necessary to reduce their risk and delay or prevent the onset of type 2 diabetes.”

The campaign centers on short public service announcements featuring puppies, hedgehogs and baby goats to engage participants. An NBA player will also be making a special radio announcement as part of the campaign.

Individuals can access the quiz at DoIHavePrediabetes.org and can enjoy watching animal videos as they take the quiz.